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Saltwater Fishing Lures
(31)
Whether your customers are fishing in the surf, trolling deeper water, or trying their luck in the estuary or river mouth, our range of saltwater fishing lures has something for everyone and all areas of New Zealand.
Browse our wholesale selection here for the lures to complement your range.
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The Fishfighter Hex Wobbler is the perfect lure for all your trout and salmon fishing. With our wide range of colours and sizes we'll be sure to have one to suit every angler.
RRP per individual lure.
Out of stockRRP starting at $4.99 -
The Fishfighter Hex Wobbler is the perfect lure for all your trout and salmon fishing. With our wide range of colours and sizes we'll be sure to have one to suit every angler.
RRP per individual lure.
Out of stockRRP starting at $6.99 -
The Fishfighter Hex Wobbler is the perfect lure for all your trout and salmon fishing. With our wide range of colours and sizes we'll be sure to have one to suit every angler.
RRP per individual lure.
Out of stockRRP starting at $5.99 -
The Fishfighter Hex Wobbler is the perfect lure for all your trout and salmon fishing. With our wide range of colours and sizes we'll be sure to have one to suit every angler.
RRP per individual lure.
Out of stockRRP starting at $4.99 -
The Fishfighter Hex Wobbler is the perfect lure for all your trout and salmon fishing. With our wide range of colours and sizes we'll be sure to have one to suit every angler.
RRP per individual lure.
Out of stockRRP starting at $4.99 -
The Fishfighter Hex Wobbler is the perfect lure for all your trout and salmon fishing. With our wide range of colours and sizes we'll be sure to have one to suit every angler.
RRP per individual lure.
In stockRRP starting at $4.99 -
This Slender Jig from Fishfighter is slimmer than the Hex Wobbler and is also a great lure for all your trout and salmon fishing.
Out of stockRRP starting at $5.99 -
This Slender Jig from Fishfighter is slimmer than the Hex Wobbler and is also a great lure for all your trout and salmon fishing.
Out of stockRRP starting at $6.99 -
Designed to look like most schooling baitfish, the new Tracershot lure from Mustad promises to improve your fishing, even on the slowest days. Its aerodynamic profile allows for easy casting and its streamlined body reacts quickly to slight movements of the rod tip, allowing it to entice even finicky feeders.
RRP and trade price per lure
Available for purchase in packs of 5
In stockRRP starting at $17.99 -
Designed to look like most schooling baitfish, the new Tracershot lure from Mustad promises to improve your fishing, even on the slowest days. Its aerodynamic profile allows for easy casting and its streamlined body reacts quickly to slight movements of the rod tip, allowing it to entice even finicky feeders.
RRP and trade price per lure
In stockRRP starting at $17.99 -
Designed to look like most schooling baitfish, the new Tracershot lure from Mustad promises to improve your fishing, even on the slowest days. Its aerodynamic profile allows for easy casting and its streamlined body reacts quickly to slight movements of the rod tip, allowing it to entice even finicky feeders.
RRP and trade price per lure
In stockRRP starting at $17.99 -
Designed to look like most schooling baitfish, the new Tracershot lure from Mustad promises to improve your fishing, even on the slowest days. Its aerodynamic profile allows for easy casting and its streamlined body reacts quickly to slight movements of the rod tip, allowing it to entice even finicky feeders.
RRP and trade price per lure
In stockRRP starting at $17.99 -
Mustad's new Staggerbod Slow Fall jig is designed to move with a highly unpredictable stagger, mimicking an injured, disoriented baitfish - an easy meal few predatory fishes can pass up. Multiple angled faces catch the drift effortlessly and flutter even in slow current to catch the attention of any predatory fish nearby.
RRP and trade price per lureIn stockRRP starting at $29.99 -
Mustad's new Staggerbod Slow Fall jig is designed to move with a highly unpredictable stagger, mimicking an injured, disoriented baitfish - an easy meal few predatory fishes can pass up. Multiple angled faces catch the drift effortlessly and flutter even in slow current to catch the attention of any predatory fish nearby.
RRP and trade price per lureIn stockRRP starting at $29.99 -
Mustad's new Staggerbod Slow Fall jig is designed to move with a highly unpredictable stagger, mimicking an injured, disoriented baitfish - an easy meal few predatory fishes can pass up. Multiple angled faces catch the drift effortlessly and flutter even in slow current to catch the attention of any predatory fish nearby.
RRP and trade price per lure
In stockRRP starting at $29.99 -
Mustad's new Staggerbod Slow Fall jig is designed to move with a highly unpredictable stagger, mimicking an injured, disoriented baitfish - an easy meal few predatory fishes can pass up. Multiple angled faces catch the drift effortlessly and flutter even in slow current to catch the attention of any predatory fish nearby.
RRP and trade price per lureIn stockRRP starting at $29.99 -
The new Rip Roller Slow Fall jig from Mustad may be small on features but is big on action. With a slender symmetrical design and single keel extending the full length of one side, this centred weighted jig descends with a stable, but rapid rolling action.
Two contrasting colors on each side create a blinking flash that triggers strikes. Perfect for deep fish or use in a strong current. As its name suggests, just rip the jig upwards in powerful punches, let it roll and watch the magic happen.In stockRRP starting at $34.99 -
The new Rip Roller Slow Fall jig from Mustad may be small on features but is big on action. With a slender symmetrical design and single keel extending the full length of one side, this centred weighted jig descends with a stable, but rapid rolling action.
Two contrasting colors on each side create a blinking flash that triggers strikes. Perfect for deep fish or use in a strong current. As its name suggests, just rip the jig upwards in powerful punches, let it roll and watch the magic happen.In stockRRP starting at $34.99 -
The new Rip Roller Slow Fall jig from Mustad may be small on features but is big on action. With a slender symmetrical design and single keel extending the full length of one side, this centred weighted jig descends with a stable, but rapid rolling action.
Two contrasting colors on each side create a blinking flash that triggers strikes. Perfect for deep fish or use in a strong current. As its name suggests, just rip the jig upwards in powerful punches, let it roll and watch the magic happen.In stockRRP starting at $34.99 -
The new Rip Roller Slow Fall jig from Mustad may be small on features but is big on action. With a slender symmetrical design and single keel extending the full length of one side, this centred weighted jig descends with a stable, but rapid rolling action.
Two contrasting colors on each side create a blinking flash that triggers strikes. Perfect for deep fish or use in a strong current. As its name suggests, just rip the jig upwards in powerful punches, let it roll and watch the magic happen.In stockRRP starting at $34.99 -
The Mustad InkVader lure is a revolutionary TPE octopus soft bait that is built to look and move exactly like a live octopus, even squirting non-toxic and soluble ink from tablets that can be added to the head cavity. Whether you are bouncing it off the bottom, slow trolling or slow pitch jigging, the InkVader is the closest you'll ever get to the real thing.
RRP and trade price per individual lure
Available for purchase in packs of 4In stockRRP starting at $44.99 -
The Mustad InkVader lure is a revolutionary TPE octopus soft bait that is built to look and move exactly like a live octopus, even squirting non-toxic and soluble ink from tablets that can be added to the head cavity. Whether you are bouncing it off the bottom, slow trolling or slow pitch jigging, the InkVader is the closest you'll ever get to the real thing.
RRP and trade price per individual lureIn stockRRP starting at $44.99 -
The Mustad InkVader lure is a revolutionary TPE octopus soft bait that is built to look and move exactly like a live octopus, even squirting non-toxic and soluble ink from tablets that can be added to the head cavity. Whether you are bouncing it off the bottom, slow trolling or slow pitch jigging, the InkVader is the closest you'll ever get to the real thing.
RRP and trade price per individual lureIn stockRRP starting at $44.99 -
The Mustad InkVader lure is a revolutionary TPE octopus soft bait that is built to look and move exactly like a live octopus, even squirting non-toxic and soluble ink from tablets that can be added to the head cavity. Whether you are bouncing it off the bottom, slow trolling or slow pitch jigging, the InkVader is the closest you'll ever get to the real thing.
RRP and trade price per individual lureIn stockRRP starting at $44.99 -
The Mustad InkVader lure is a revolutionary TPE octopus soft bait that is built to look and move exactly like a live octopus, even squirting non-toxic and soluble ink from tablets that can be added to the head cavity. Whether you are bouncing it off the bottom, slow trolling or slow pitch jigging, the InkVader is the closest you'll ever get to the real thing.
RRP and trade price per individual lureIn stockRRP starting at $44.99 -
The Mustad InkVader lure is a revolutionary TPE octopus soft bait that is built to look and move exactly like a live octopus, even squirting non-toxic and soluble ink from tablets that can be added to the head cavity. Whether you are bouncing it off the bottom, slow trolling or slow pitch jigging, the InkVader is the closest you'll ever get to the real thing.
RRP and trade price per individual lureIn stockRRP starting at $59.99 -
Refill your Mustad InkVader Octopus softbaits with these scented, non-toxic and soluble refill tablets.
10 tablets per refill. RRP and trade price per refill pack.
In stockRRP $9.99 -
The closest you'll ever get to the real thing!
The Mustad Mini InkVader lure is a revolutionary TPE octopus soft bait that is built to look and move like a live octopus. This Tenya version features both a fixed Tenya hook and an assist hook on a 55lb braided line.
With a versatile design built for both jigging and casting, the two eyes on the Tenya hook offer the option to fish vertically or horizontally for improving the chance to hook the big one. The action is so lifelike that the current can give the lure enough action to get a strike.In stockRRP starting at $29.99 -
The closest you'll ever get to the real thing!
The Mustad Mini InkVader lure is a revolutionary TPE octopus soft bait that is built to look and move like a live octopus. This Tenya version features both a fixed Tenya hook and an assist hook on a 55lb braided line.
With a versatile design built for both jigging and casting, the two eyes on the Tenya hook offer the option to fish vertically or horizontally for improving the chance to hook the big one. The action is so lifelike that the current can give the lure enough action to get a strike.In stockRRP starting at $29.99 -
The closest you'll ever get to the real thing!
The Mustad Mini InkVader lure is a revolutionary TPE octopus soft bait that is built to look and move like a live octopus. This Tenya version features both a fixed Tenya hook and an assist hook on a 55lb braided line.
With a versatile design built for both jigging and casting, the two eyes on the Tenya hook offer the option to fish vertically or horizontally for improving the chance to hook the big one. The action is so lifelike that the current can give the lure enough action to get a strike.In stockRRP starting at $29.99 -
The closest you'll ever get to the real thing!
The Mustad Mini InkVader lure is a revolutionary TPE octopus soft bait that is built to look and move like a live octopus. This Tenya version features both a fixed Tenya hook and an assist hook on a 55lb braided line.
With a versatile design built for both jigging and casting, the two eyes on the Tenya hook offer the option to fish vertically or horizontally for improving the chance to hook the big one. The action is so lifelike that the current can give the lure enough action to get a strike.In stockRRP starting at $29.99
